Lead to Show 3.0, powered by Dataium
Now that you have targeted your highest intent to purchase leads, why not actively mine your old, or too-upper-funnel Leads by delivering a targeted incentive to them the moment they display in-market behavior online. Load your old inactive leads, your low-scoring Leads from your AutoHook Lead-to-Show 2.0 campaigns, even upcoming Lease renewals, and leap over your competition by delivering the prospective customer a targeted walk-in incentive the moment their online behavioral indicates that they are back in-market. Add this powerful tool to the already popular Lead-to-Show initial product offering and you have AutoHook’s Lead to Show 3.0.
Lead to Show 3.0 allows you to motivate action on leads that are normally thrown away – and stand out from the competition!
What is does:
- Automatically deliver incentives to leads that display in-market behavior online
- Offer walk-in incentives to desirable segments
- Targets the “forgotten” leads
- HookLogic handles delivery of optimized offer via email on behalf of the dealership
Historic Performance Results::
- 15-20% of email recipients click to print coupon
- 10-15% increase in overall close rate
- Cost per Incremental Sale: $150-$200
Results from this program have been unprecedented – our dealership clients have seen a 20% increase in close rates and $185 cost per incremental sale!